Privacy Policy

Effective Date: 6 August 2026

Finocity Ltd ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store and protect information when you visit Shoelayers.com, purchase our products, or use Shoelayers Growth Studio, our advertising management platform.

Finocity Ltd is the company behind:

• Shoelayers — a premium footwear and fashion brand.
• Shoelayers Growth Studio — an advertising and growth platform developed to manage, automate and optimise digital advertising campaigns across Google Ads, Meta and other marketing platforms.

Shoelayers Growth Studio is primarily used to support the growth of the Shoelayers brand and may also be used to manage advertising for affiliated brands and approved business clients.

Website: https://shoelayers.com
Contact Emails: info@shoelayers.com, shoelayerslagos@gmail.com

Depending on how you interact with us, we may collect:

• Name
• Email address
• Telephone number
• Shipping information
• Order history
• Google account information
• Google Ads account information
• Advertising campaign information
• Analytics and reporting data
• OAuth authentication credentials
• Device information
• Browser information
• IP address

We use information to:

• Process your orders
• Deliver customer support
• Manage customer accounts
• Authenticate Google accounts
• Connect to Google Ads
• Create and manage advertising campaigns
• Retrieve campaign performance reports
• Optimise marketing campaigns
• Improve our products and services
• Protect against fraud and abuse
• Comply with legal obligations

Shoelayers Growth Studio uses Google APIs only after receiving explicit user authorization. Google Ads information is used solely for:

• Campaign management
• Campaign optimisation
• Reporting
• Performance analytics
• Advertising automation

Shoelayers Growth Studio's use and transfer of information received from Google APIs to any other application will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

We never sell Google user data.

We never use Google user data for advertising purposes unrelated to the services requested by the user.

We do not sell personal information. Information may only be shared:

• With Google where required for authorised API services
• With trusted service providers supporting our platform
• Where required by law
• During legitimate business restructuring

We implement appropriate technical and organisational safeguards, including:

• Encryption in transit
• Secure cloud infrastructure
• Access controls
• Authentication safeguards
• Continuous monitoring

We retain information only as long as necessary to provide our services or comply with legal obligations. Users may request deletion of their account and associated information.

You may request to:

• Access your information
• Correct inaccurate information
• Delete your account
• Withdraw Google authorization
• Request a copy of your information

Requests may be sent to:
info@shoelayers.com
shoelayerslagos@gmail.com

We use cookies and similar technologies to improve website functionality, analyse traffic and personalise user experiences.

This Privacy Policy may be updated periodically. The latest version will always be available at https://shoelayers.com/privacy

Finocity Ltd
Shoelayers
Shoelayers Growth Studio

Website:
https://www.shoelayers.com

Email:
info@shoelayers.com
shoelayerslagos@gmail.com